Authorities in the Icelandic town of Isafjorour have come up with a 3D ‘floating’ pedestrian crossing to reduce the number of accidents at intersections.
The crossing, consisting of an optical illusion painting of 3D shapes, complete with shading, is designed to force speeding drivers to slow down by tricking their eyes into thinking there is actually a physical barrier on the road.
The man behind the idea is Ralf Trylla, Iceland’s environmental commissioner. Trylla was inspired to try out the new idea after seeing a similar project in New Delhi, India. With some help from the Icelandic transport authority and Vegmalun GIH, a local company specializing in road surface marking, the idea was turned into a reality. Vegmalun GIH even released a video about the project, which has since gone viral.
Similar projects have been introduced elsewhere in Europe, following on the heels of the Indian example. Earlier this year, Indian media confirmed plans to add dozens more 3D crossings, citing the success of the existing ones in forcing drivers to slow down to pedestrians.
Internet users were blown away by the project, although some asked whether it was safe for the drivers themselves.
Others pointed out that besides Iceland and India, other countries have been experimenting with this sort of idea for years.
Whatever the case, the small Icelandic fishing town’s snow removal workers will now have to work extra hard to keep the 3D crossing truly 3D during winter.